✅ Updated February 15, 2024
Don’t feel like reading the whole thing? 😉
Here is the best SEO content tool in 2024 – all criteria combined:
SEMRush – This is the most comprehensive SEO tool on the market for finding the most relevant keywords for your business. Keyword study, competitor analysis, opportunity research, it’s with you every step of the way to your success 🚀
The first thing to know when you’re new to SEO is that it’s based on 3 pillars: content, SEO technique and linking. But how do you go about creating optimized content? In 2024 your content doesn’t just have to be optimized for the search engines, it also has to meet the search intent of the user. Fortunately, there are SEO content tools to help you in your quest.
Find the best SEO content tools for :
- Find the most relevant keywords;
- Optimize the semantics of your content ;
- Writing ultra-qualitative content thanks to AI.
If you don’t have time to read it all 😉 Here are the best tools for SEO semantics (September 2024)
1️⃣ SEMRush: The most powerful SEO tool for keyword research
2️⃣ YourTextGuru: The semantic tool for SEO-optimized content
3️⃣ Jasper AI: Your ally in AI-optimized content.
The best keyword research tools
First step before defining your SEO content plan: find the right keywords! Keywords are the lifeblood of SEO, since the aim is for your pages to rank in the SERPs (Search Engine Page Results) in response to a query typed in the search bar.
SEO keyword research should be based on a number of criteria:
- Your business and sector of activity, the products and services you offer;
- Keywords on which you are already positioned, keywords that work well if you do Paid Ads ;
- The keywords on which your competitors are positioned.
The goal is to really understand the keywords your target audience is looking for. Fortunately, there areSEO keyword research toolsthat can help you do just that.
Choosing the best SEO tool for your keywords is essential to ensure you benefit from reliable data.
| Tools Search Keywords SEO | SEMRush | Ranxplorer | Answer the Public |
|---|---|---|---|
| Main features | - Keyword analysis - Positioning monitoring - Competitor analysis - SEO site audit - Backlink management | - Keyword research - Competitor analysis - Positioning tracking - SEO audit - Backlink monitoring | - Keyword idea generation based on questions, prepositions and comparisons - Data visualization |
| Highlights | - Comprehensive and integrated - Large database - Advanced SEO, PPC and content features | - Specially designed for the French market - Intuitive interface - Accurate, detailed reporting | - Excellent for generating content ideas - Simple, visual interface - Free for basic functions |
| Disadvantages | - High pricing - Can be complex for beginners | - Fewer global features than SEMRush - Not for international SEO | - Limited to keyword idea generation - Fewer in-depth analytical features |
| Rates | From $129.95/month | From €24/month | 3 free searches per day, then from €9/month or €99 for life |
| Ease of use | Easy to use for basic functions | Easy to use | Very easy to use |
1 – SEMRush: The #1 tool for SEO keyword research
Tool overview :
If you’re looking for an ultra-complete tool for SEO keyword research (and for lots of other things too!), look no further. SEMRush is recognized as one of the most advanced tools on the market. It has a number of features dedicated solely to keywords.
⚙️ Main features related to keyword research:
- Keyword research ;
- Keyword idea generation;
- Comparison of your keywords with those of your competitors;
- Keywordposition tracking.
✅ Advantages:
- Extensive database;
- Advanced functionality for all keyword-related functions;
- Intuitive user interface for basic functions.
❌ Disadvantages:
- High price for freelancers or small businesses.
💰 Price:
From $129.95/month
😎Ease of use: Medium to high
The basic functions are pretty straightforward, as all you have to do is type your keyword into the search bar. On the other hand, you’ll need to dig a little deeper for the more advanced features.
😉 My Opinion:
If you had to choose just one tool for SEO, I’d say it’s this one because it really is ultra-complete. You can do almost anything with it, and quite reliably, given the breadth of functionality.
The same goes for keywords, where you can perform a wide range of analyses in just a few clicks. You can find out all you need to know about a keyword and its semantic field, find out which keywords you don’t have compared to your competitors (my favorite feature 😉 ). In short, if you’ve got the budget, go for it!
2- Ranxplorer: The SEO tool specially designed for the French market
Introducing the tool :
Ranxplorer stands out as a powerful SEO tool, specifically tailored to the nuances of the French market. Developed to meet the precise needs of SEO professionals in France, it offers a user-friendly interface and reliable data to optimize your keyword and content strategy.
⚙️ Main features:
- Targeted keyword research on the French market;
- Detailed competitor analysis;
- Keyword positioning tracking;
- SEO audit to assess the health of your site;
- Insights on keyword opportunities.
🎁 Hidden feature: Search trend analysis: Discover emerging trends in the French market to stay ahead of the competition.
👊 I use it to: Identify the most relevant keywords for my target audience in France.
✅ Advantages :
- Specialization in the French market : Ranxplorer is optimized to provide accurate, relevant data for users targeting the French market.
- Pleasant user interface: Its intuitive interface makes data access and analysis easy for professionals of all levels.
- Accurate, up-to-date data: The information provided by Ranxplorer is regularly updated. It provides a solid basis for your SEO decisions.
❌ Disadvantages:
- Geographic focus: While an advantage for some, its specialization on the French market can be a disadvantage for those looking to target an international audience.
- Fewer overall features: Compared to tools like SEMRush, Ranxplorer offers fewer features.
💰 Price:
From €24/month
😎Ease of use: Very high
Ranxplorer simplifies keyword research and analysis with its streamlined interface and intuitive features.
😉 My opinion :
Ranxplorer is my tool of choice when working on SEO projects specifically targeting the French market. Its ability to provide accurate data and its ease of use make it an indispensable ally for optimizing content and keyword strategies.
3 – Answer the Public: The creative tool for exploring user questions
Introducing the tool:
Answer the Public is a unique tool. It harnesses the power of questions asked by users to generate keyword and contentideas. Its intuitive, visual approach allows you to capture the real concerns of your audience and tailor your content accordingly.
⚙️ Main features:
- Keyword idea generation from real questions;
- Data visualization for a better understanding of topics;
- Exploration of prepositions and comparisons to refine content ideas.
🎁 Hidden feature: Alphabetical keyword suggestions: Discover an exhaustive list of potential keywords based on each letter of the alphabet.
👊 I use it to: Find original angles for my content by analyzing the questions web users are really asking around my main keywords.
✅ Advantages:
- Ideal for content brainstorming: Thanks to its ability to reveal users’ questions, Answer the Public is perfect for coming up with new ideas for relevant content.
- Ease of use: Its graphical interface makes data mining not only informative but also enjoyable.
- Free for basic functionality: This tool is accessible at no cost to get started, which is ideal for testing out a few features.
❌ Disadvantages :
- Limited to keyword idea generation;
- Fewer deep analytical features.
💰 Price: 3 free searches per day (limited functionality) then from €9/Month or €99 for life.
😎Ease of use: Very easy
😉 My Opinion:
Answer the Public offers a highly visual approach to understanding what your audience is really looking for. It’s a great tool for finding new SEO content ideas when you start to run out of steam. Try it out with free searches to get an idea of its power :).
The best semantic optimization tools
Once you’ve found the best keywords to work with for your business, you can start writing tailored content that will bring value to your target audience. But beyond the specific keywords to include in your content, you also need to deploy a whole semantic field that shows you know your stuff.
Some semantic optimization tools analyze the content of top search results to show you the essential expressions to include in your content if you hope to rank.
| Semantic optimization tools | YourText Guru | TextOptimizer | Surf SEO |
|---|---|---|---|
| Main features | - Semantic content analysis - Keyword and topic suggestions - SEO copywriting guide - Competitor analysis | - Advanced semantic analysis - Keyword and phrase suggestions - Optimization of existing content - Positioning tracking | - SEO content audit - Detailed semantic analysis - Keyword suggestions - On-page optimization - Comparison with competitors |
| Benefits | - Specialized in the French-speaking market - Intuitive user interface - Comprehensive content optimization guide | - Focus on precise semantic optimization - Highly adapted to the French-speaking market - Easy integration with other SEO tools | - Comprehensive approach to SEO optimization - Comprehensive content analysis capabilities - User-friendly interface - Large keyword database |
| Disadvantages | - Limited to certain languages - Fewer global features than some competitors | - Can be considered specialized for users looking for more general tools - Less transparent pricing | - Cost can be high for small businesses - Can be complex for SEO beginners |
| Rates | From €70 for 100 chips | Basic text analysis free, otherwise €25/month | From $89/month |
| Free Trial | Yes | Yes | 7-day money-back guarantee |
| Ease of use | - Very high - Clear, guided user interface | - High - Focus on a simplified user approach | - Moderate to high - Requires adaptation time to fully exploit advanced features |
4 – YourText Guru: YourText.Guru: the most reliable semantic optimization tool on the market
Tool presentation:
YourText.Guru is an innovative solution forsemantic optimization of onlinecontent. Thanks to artificial intelligence, this tool offers a scientific approach to improving the semantic relevance of your texts in relation to search engine expectations. Designed for copywriters, SEOs and content creators, YourText.Guru simplifies the complex task of optimizing content for higher rankings.
⚙️ Main features:
- Detailed semantic analysis to identify key terms and themes;
- Editorial guide based on predictive analysis ;
- Assessing the semantic consistency of content;
- Suggested keywords and phrases to include.
🎁 Hidden functionality: Generate titles and relevant questions to enrich your content and meet user expectations.
👊 I use it to: Optimize my articles and web content by integrating the tool’s precise semantic recommendations…
✅ Advantages:
- Specially adapted to the French language: Excellent understanding of semantic nuances specific to French.
- Simple, straightforward interface: for fast, efficient learning, even for non-experts.
- Practical optimization tips: Provides actionable recommendations for improving the semantic quality of your content.
❌ Disadvantages:
- Limited to semantic analysis: fewer features for a full SEO audit.
- Adapted primarily to French-speaking markets: less depth for analyses in other languages.
💰 Price:
From €70 for 100 chips
😎Ease of use: very high
Thanks to an intuitive interface, the tool guides you through the optimization process step by step.
😉 My opinion:
YourText.Guru is a valuable ally if you’re looking to optimize your content in a methodical and practical way. Its ability to provide precise semantic recommendations is a real plus. You don’t need to ask yourself dozens of questions, you just act! I recommend it 100% for its reliability and ease of use.
5 – TextOptimizer: Semantic expertise at the service of SEO
Introducing the tool:
TextOptimizer stands out for its cutting-edge approach to semantic optimization. It’s a powerful platform for analyzing and improving the relevance of your content. Designed for SEO professionals, copywriters and website publishers, TextOptimizer analyzes the semantic structure of your texts and suggests improvements to better meet search engine criteria.
⚙️ Main features:
- In-depth semantic content analysis ;
- Suggestions for improvement based on precise data;
- Comparison with competitors to identify gaps;
- Keyword positioning tracking.
🎁 Hidden feature: Optimization tips for snippets and meta-descriptions, to increase your organic CTR.
👊 I use it to: Analyze the semantic quality of my texts and adjust my content strategies based on insights gathered.
✅ Advantages:
- Data-driven approach: Provides precise recommendations for optimization.
- Adaptability: Suitable for a wide range of industries and content types.
- Ease of integration: Can be easily integrated into your content production workflow.
❌ Drawbacks:
Learning curve: May take some getting used to for novice users.
Price: May be an obstacle for small publishers or freelancers.
❌ Price:
From €25/month
😎Ease of use: High
Although the tool is feature-rich, its interface is designed to be intuitive and easy to navigate and analyze.
😉 My opinion:
TextOptimizer is an effective solution if you’re looking to optimize your content from a semantic point of view. Its detailed analysis and precise recommendations are major assets if you’re just starting out in SEO.
6 – Surfer SEO: Data-driven content optimization
Tool presentation :
Surfer SEO offers a data-driven approach to semantic content optimization. The tool analyzes on-page and off-page factors to provide detailed recommendations. The tool is aimed at SEOs, copywriters, and digital marketing managers looking to maximize the visibility of their content in search engines.
⚙️ Main features:
- Content audit to identify optimization opportunities;
- Keyword and content structure suggestions;
- Competitor benchmarking to detect weaknesses;
- On-page optimization tips to improve ranking.
🎁 Hidden functionality : analysis of keyword density and SERP signals for precise adjustments.
👊 I use it to : Refine my content strategies by integrating key semantic elements that are favored by search engine algorithms. Objective: climb the SERP!
✅ Advantages:
- Comprehensive analysis: Provides a detailed overview of your content’s status and optimization potential.
- User-friendly interface: Makes data easy to access and interpret for users of all levels.
- Integration with SEO tools: Enables seamless synchronization with other platforms for an integrated SEO strategy.
❌ Disadvantages:
- Complexity for beginners: Depth of analysis can be intimidating for new users.
- Cost : Price can be a limiting factor for individuals or small businesses.
💰 Price:
From $89/month
😎Ease of use: Moderate to high
Requires adaptation time to master all features, but offers guides and tutorials to help users.
😉 My opinion:
Surfer SEO is an indispensable tool for those who take the semantic optimization of their content seriously. Its ability to provide data-driven analysis and practical recommendations makes it a valuable ally for any winning SEO strategy.
The best AI-assisted SEO copywriting tools
In recent years, AI has revolutionized the way SEO is done. There are many opinions on the subject. Should you write your content with AI or not ? Keep in mind that your content must above all bring added value to your target audience.
So you can use AI to find content ideas or improve your text. But always with human proofreading to check the facts and approve the content generated (that’s my opinion!).
To help you boost your content strategy, here are the best AI copywriting tools for SEO in my opinion.
| Semantic optimization tools | Jasper AI | Frase | Writesonic |
|---|---|---|---|
| Main features | - AI content generation - Templates for blogs, emails and social media - Integrated SEO optimization | - AI-assisted content writing - SEO content analysis tool - AI answers to questions - Content optimization based on SEO best practices | - AI content generation - Various content templates - SEO features for content optimization |
| Benefits | - Wide range of templates - Easy integration with SEO - Multiple language support - Active community and learning resources | - SEO competitive analysis - Data-driven content suggestions - Intuitive user interface - Integration with Google Search Console | - Ease of use - Flexible pricing - Good for beginners and SMEs - Fast content generation |
| Disadvantages | - High cost for advanced plans - May generate content requiring revisions | - Requires a basic understanding of SEO - High prices for advanced features | - Some generations may lack depth - Fewer advanced SEO features than Frase |
| Rates | From $49/month | From $14.99/month | 10000 words free per month then from $13/month |
| Free trial | Yes | 5 days for $1 | 10,000 words per month |
| Ease of use | - Highly intuitive interface and guides - Suitable for users of all levels | - High, with a moderate learning curve for specific SEO features - Tutorials and support available | - Very high performance, particularly suitable for beginners - Simplified user interface |
7 – Jasper AI: The AI writing partner for SEO-optimized content
Tool overview:
Jasper AI is one of the best-known tools in the world of AI-assisted authoring. It is specially designed for content marketing and SEO professionals. Thanks to its advanced artificial intelligence, Jasper AI helps produce rich, search-engine-optimized content in record time.
⚙️ Main features:
- SEO-optimized content generation ;
- Varied templates for blogs, emails and sales pages;
- Engaging keyword and title suggestions;
- Ability to produce content in over 25 languages.
🎁 Hidden feature: Jasper AI incorporates a rephrasing function to improve content flow and originality, while maintaining SEO optimization.
👊 I use it to : Speed up the production of multiple content types, from blog posts to product descriptions, while respecting SEO requirements.
✅ Advantages:
- Speed and efficiency: Produces quality content in minutes.
- Versatility : Adapted to a multitude of content formats and business sectors.
- SEO optimization: Includes features to improve the SEO of generated content.
❌ Drawbacks:
- Dependence on AI: Requires human review to ensure content relevance and authenticity.
- Cost : Can represent a significant investment for heavy-use users.
💰 Price:
From $49/month for basic features, with more advanced plans available.
😎Ease of use : Very high
Jasper AI’s intuitive user interface means it’s quick to get to grips with, even for novices.
😉 My opinion :
Jasper AI is a very handy tool if you’re looking to quickly produce high-quality SEO content. Its ability to generate relevant and engaging text in a matter of minutes is very useful if you need to generate large quantities of content for your business.
8 – Frase: The AI tool for user-centric SEO content
Tool presentation:
Frase is a content optimization platform that uses AI to help copywriters and SEO specialists create highly optimized content. The real added value of this tool is its focus on understanding users’ search intentions.
⚙️ Main features:
- AI-based content analysis to identify SEO gaps;
- Suggested questions and keywords to include ;
- Assisted editing tool for real-time optimization ;
- Integration with Google Search Console for direct insights.
🎁 Hidden feature : Frase offers a content summarization tool that helps condense essential information for effective content briefs.
👊 I use it to: Optimize my content by ensuring a better match with user intentions.
✅ Advantages:
- User orientation: Enables a user-centric approach to SEO content.
- In-depth analysis: Provides detailed insights into content performance.
- Saves time: speeds up the content research and optimization process.
❌ Disadvantages :
- Complexity: It may take some time to fully exploit its functionalities.
- Pricing: Advanced features can be expensive for small businesses.
💰 Price :
From $14.99/month
😎Ease of use: High
Frase is designed to be accessible, with guides and tutorials to help you maximize its potential.
😉 My opinion:
Frase is a powerful tool for SEO specialists looking to refine their online content. With its help, it’s possible to create texts that precisely meet the needs of users and search engines: a must-have in 2024.
9 – Writesonic: Innovation in AI-assisted SEO copywriting
Tool presentation :
Writesonic is positioned as a cutting-edge solution for AI-assisted content generation. Specially designed to meet the demands of modern SEO, it aims to simplify the process of creating engaging, search-engine-optimized content.
⚙️ Main features:
- Automatic generation of varied content (articles, blogs, advertisements, emails) with a strong SEO focus;
- Suggestions for catchy titles and optimized meta descriptions;
- SEO performance analysis of generated content;
- Multilingual support for global copywriting.
👊 I use it to: Quickly produce a variety of content, from advertising copywriting to detailed blog posts, in alignment with my SEO strategies for maximum visibility.
✅ Advantages:
- Content diversity: Ability to create a wide range of content formats suitable for different channels and marketing objectives.
- Integrated SEO optimization : Provides tools and tips to improve SERPs ranking.
- Ease of use: Intuitive user interface, for fast and accessible content creation, even for non-experts.
❌ Disadvantages:
- Revisions required: As with all AI-generated content, human review is recommended to personalize and refine content.
- Dependence on AI: Suggestions and analyses are based on algorithms, not human experience.
💰 Price :
10000 words free per month then from $13/month
😎Ease of use: very high
Writesonic is designed to simplify the content creation process as much as possible, thanks to its clear interface and numerous user guides.
😉 My opinion :
Writesonic is a particularly useful tool if you’re looking to maximize your content production while maintaining quality and SEO optimization. I recommend you try out its features with the 10,000 free words to see if you like the interface!
The semantic optimization of your content is one of the keys to standing out in SEO. The tools presented, with their unique capabilities, offer powerful solutions for improving your content, meeting the requirements of search engines, but above all, of your users.
Whether you choose Jasper AI for its speed and versatility, Frase for its in-depth analysis and user focus, or Writesonic for its ease of use and efficiency, each tool holds the potential to transform your SEO content strategy. Investing in the right tool for your specific needs is a step towards ensuring that your content is not only seen, but appreciated and valued.
Content generated in part by AI, but with my own insights. I’ve got to use the tools I recommend, don’t I 😉
The best SEO tools :